There really are two different kinds of variable data submission!

There are two completely different forms of variable data handling in  the Harlequin RIP®, and I’m sometimes asked why we’ve duplicated functionality like that. The simple answer is that it’s not duplication; they each address very different use cases.

But those use cases are not, as many people then expect, “white paper workflows” vs imprinting, i.e. whether the whole design including both re-used and single-use elements is printed together vs adding variable data on top of a pre-printed substrate. Both Harlequin VariData™ and the “Dynamic overlays” that we added in Harlequin version 12 can address both of those requirements.

Incidentally, I put “white paper workflows” in quotes because that’s what it’s called in the transactional and direct mail spaces … but very similar approaches are used for variable data printing in other sectors, which may not be printing on anything even vaguely resembling paper!

The two use cases revolve around who has the data, when they have it, whether a job should start printing before all the data is available, and whether there are any requirements to restrict access to the data.

When most people in the transactional, direct mail or graphic arts print sectors think about variable data it tends to be in the form of a fully resolved document representing all of the many variations of one of a collection of pages, combining one or more static ‘backgrounds’ with single-use variable data elements, and maybe some re-used elements from which one is selected for each recipient. In other words, each page in the PDF file is meant to be printed as-is, and will be suitable for a single copy. That whole, fully resolved file is then sent to the press. It may be sent from one division of the printing company to the press room, or even from some other company entirely. The same approach is used for some VDP jobs in labels, folding carton, corrugated, signage and some industrial sectors.

This is the model for which optimized PostScript, and then optimized PDF, PDF/VT (and AFP) were designed. It’s a robust workflow that allows for significant amounts of proofing and process control at multiple stages. And it also allows very rich graphical variability. It’s the workflow for which Harlequin VariData was designed, to maximize the throughput of variable data files through the Digital Front End (DFE) and onto the press.

But in some cases the variable data is not available when the job starts printing. Indeed, the print ‘job’ may run for months in situations such as packaging lines or ID card printing. That can be managed by simply sending a whole series of optimized PDF files, each one representing a few thousand or a couple of million instances of the job to be printed. But in some cases that’s simply not convenient or efficient enough.

In other workflows the data to be printed must be selected based on the item to be printed on, and that’s only known at the very last minute … or second … before the item is printed. A rather extreme example of this is in printing ID cards. In some workflows a chip or magnetic strip is programmed first. When the card is to be printed it’s obviously important that the printed information matches the data on the chip or magnetic strip, so the printing unit reads the data from one of those, uses that to select the data to be printed, and prints it … sometimes all in less than a second. In this case you could use a fully resolved optimized PDF file and select the appropriate page from it based on identifying the next product to be printed on; I know there are companies doing exactly that. But it gets cumbersome when the selection time is very short and the number of items to be printed is very large. And you also need to have all of the data available up-front, so a more dynamic solution is better.

Printing magnetic strip on ID cards
Printing magnetic strip on ID cards.

In other cases there is a need to ensure that the data to be printed is held completely securely, which usually leads to a demand that there is never a complete set of that data in a standard file format outside of the DFE for the printer itself. ID cards are an example of this use case as well.

Printing Example ID cards

Moving away from very quick or secure responses, we’ve been observing an interesting trend in the labels and packaging market as digital presses are used more widely. Printing the graphics of the design itself and adding the kind of data that’s historically been applied using coding and marking are converging. Information like serial numbers, batch numbers, competition QR Codes, even sell & use by dates are being printed at the same time as the main graphics. Add in the growing demands for traceability, for less of a need for warehousing and for more print on demand of a larger number of different versions, and there can be some real benefits in moving all of the print process quite close to the bottling/filling/labelling lines. But it doesn’t make sense to make a million page PDF file just so you can change the batch number every 42 cartons because that’s what fits on a pallet.

These use cases are why we added Dynamic overlays to Harlequin. Locations on the output where marks should be added are specified, along with the type of mark (text, barcodes and images are the most commonly used). For most marks a data source must be specified; by default we support reading from CSV files or automated counters, but an interface to a database can easily be added for specific integrations. And, of course, formatting information such as font, color, barcode symbology etc must be provided.

The ‘overlay’ in “Dynamic overlays” gives away one of the limitations of this approach, in that the variable data added using it must be on top of all the static data. But we normally recommend that you do that for fully resolved VDP submissions using something like optimized PDF anyway because it makes processing much more efficient; there aren’t that many situations where the desired visual appearance requires variable graphics behind static ones. It’s also much less of a constraint that you’d have with imprinting, where you can only knock objects like white text out of a colored fill in the static background if you are using a white ink!

For what it’s worth, Dynamic overlays also work well for imprinting or for cases where you need to print graphics of middling complexity at high quality but where there are no static graphics at all (existing coding & marking systems can handle simple graphics at low to medium quality very well). In other words, there’s no need to have a background to print the variable data as a foreground over.

So now you know why we’ve doubled up on variable data functionality!

Further reading:

  1. What’s the best effective photographic image resolution for your variable data print jobs?
  2. Why does optimization of VDP jobs matter?

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What is a Raster Image Processor (RIP)?

Ever wondered what a raster image processor or RIP does? And what does RIPping a file mean? Read on to learn more about the phases of a RIP, the engine at the heart of your Digital Front End (DFE).

The RIP converts text and image data from many file formats including PDF, TIFF™ or JPEG into a format that a printing device such as an inkjet printhead, toner marking engine or laser platesetter can understand. The process of RIPping a job requires several steps to be performed in order, regardless of the page description language (such as PDF) that it’s submitted in. Even image file formats such as TIFF, JPEG or PNG usually need to be RIPped, to convert them into the correct color space, at the right resolution and with the right halftone screening for the press.

Interpreting: The file to be RIPped is read and decoded into an internal database of graphical elements that must be placed on the output. Each may be an image, a character of text (including font, size, color etc), a fill or stroke etc. This database is referred to as a display list.

Compositing: The display list is pre-processed to apply any live transparency that may be in the job. This phase is only required for any graphics in formats that support live transparency, such as PDF; it’s not required for PostScript language jobs or for TIFF and JPEG images because those cannot include live transparency.

Rendering: The display list is processed to convert every graphical element into the appropriate pattern of pixels to form the output raster. The term ‘rendering’ is sometimes used specifically for this part of the overall processing, and sometimes to describe the whole of the RIPing process.

Output: The raster produced by the rendering process is sent to the marking engine in the output device, whether it’s exposing a plate, a drum for marking with toner, an inkjet head or any other technology.

Sometimes this step is completely decoupled from the RIP, perhaps because plate images are stored as TIFF files and then sent to a CTP platesetter later, or because a near-line or off-line RIP is used for a digital press. In other environments the output stage is tightly coupled with rendering, and the output raster is kept in memory instead of writing it to disk to increase speed.

RIPping often includes a number of additional processes; in the Harlequin RIP® for example:

  • In-RIP imposition is performed during interpretation
  • Color management (Harlequin ColorPro®) and calibration are applied during interpretation or compositing, depending on configuration and job content
  • Screening can be applied during rendering. Alternatively it can be done after the Harlequin RIP has delivered unscreened raster data; this is valuable if screening is being applied using Global Graphics’ ScreenPro™ and PrintFlat™ technologies, for example.

A DFE for a high-speed press will typically be using multiple RIPs running in parallel to ensure that they can deliver data fast enough. File formats that can hold multiple pages in a single file, such as PDF, are split so that some pages go to each RIP, load-balancing to ensure that all RIPs are kept busy. For very large presses huge single pages or images may also be split into multiple tiles and those tiles sent to different RIPs to maximize throughput.

The raster image processor pipeline. The Harlequin RIP includes native interpretation of PostScript, EPS, DCS, TIFF, JPEG, PNG and BMP as well as PDF, PDF/X and PDF/VT, so whatever workflows your target market uses, it gives accurate and predictable image output time after time.
The raster image processor pipeline. The Harlequin RIP includes native interpretation of PostScript, EPS, DCS, TIFF, JPEG, PNG and BMP as well as PDF, PDF/X and PDF/VT, so whatever workflows your target market uses, it gives accurate and predictable image output time after time.

Harlequin Host Renderer brochure

 

To find out more about the Harlequin RIP, download the latest brochure here.

 

This post was first published in June 2019.

Further reading:

1. Where is screening performed in the workflow

2. What is halftone screening?

3. Unlocking document potential


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Choosing the software to drive your digital inkjet press

When developing your first or next digital press, the software you use to drive it will be a key factor in its success, both for the data rates and output quality you can achieve. The time it takes to get your press to market based on the engineering effort involved to deliver and integrate that software is also a consideration.

A simple user interface to get  you started

The Press Operator Controller (POC) is an example front end or user interface available with Harlequin Direct™ , the software solution that drives printhead electronics at ultra-high data rates while retaining high output quality. The POC provides you with an initial working system, so you’re up and running without any significant in-house software development. We provide you with the source code so that you have the option to update and integrate it as part of your production system.

I have created a short video to show you its main functions:

You can find out more information about the Direct™ range of products by visiting our website: https://www.globalgraphics.com/products/direct

Further reading about considerations when choosing your digital inkjet press:

  1. How do I choose the right PC specification for my digital press workflow
  2. Future-proofing your digital press to cope with rising data rates
  3. Looking to reduce errors with simple job management, keep control of color, and run at ultra-high speed for jobs with variable data?

About the author

Ian Bolton, Product Manager, Direct
Ian Bolton, Product Manager – Direct

Ian has over 15 years’ experience in industry as a software engineer focusing on high performance. With a passion for problem-solving, Ian’s role as product manager for the Direct range gives him the opportunity to work with printer OEMs and break down any new technology barriers that may be preventing them from reaching their digital printer’s full potential.

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What’s the difference between PDF/X-1a and PDF/X-4?

PDFX-1 PDFX-4

Which PDF/X should I use?

Somebody asked me recently what the difference is between PDF/X-1a (first published in 2001) and PDF/X-4 (published in 2010). I thought this might also be interesting to a wider audience.

Both are ISO standards that deliberately restrict some aspects of what you can put into a PDF file in order to make them more reliable for delivery of jobs for professional print. But the two standards address different needs/desires:

PDF/X-1a content must all have been transformed into CMYK (optionally plus spots) already, so it puts all of the responsibility for correct separation and transparency handling onto the creation side. When it hits Harlequin, all the RIP can do is to lock in the correct overprint settings and (optionally) pre-flight the intended print output condition, as encapsulated in the output intent.

On the other hand, PDF/X-4 supports quite a few things that PDF/X-1a does not, including:

  • Device-independent color spaces
  • Live PDF transparency
  • Optional content (layers)

That moves a lot more of the responsibility downstream into the RIP, because it can carry unseparated colors and transparency.

Back when the earlier PDF/X standards were designed transparency handling was a bit inconsistent between RIPs, and color management was an inaccessible black art to many print service providers, which is why PDF/X-1a was popular with many printers. That’s not been the case for a decade now, so PDF/X-4 will work just fine.

In other words, the choice is more down to where the participants in the exchange want the responsibility to sit than to anything technical any more.

In addition, PDF/X-4 is much more easily transitioned between different presses, and even between completely different print technologies, such as moving a job from offset or flexo to a digital press. And it can also be used much more easily for digital delivery alongside using it for print. For many people that’s enough to push the balance firmly in favour of PDF/X-4.

For further reading about PDF documents and standards:

  1. Full Speed Ahead: How to make variable data PDF files that won’t slow your digital press
  2. PDF Processing Steps – the next evolution in handling technical marks

About the author

Martin Bailey, CTO, Global Graphics Software
Martin Bailey, CTO, Global Graphics Software

Martin Bailey is Global Graphics’ Chief Technology Officer. He’s currently the primary UK expert to the ISO committees maintaining and developing PDF and PDF/VT and is the author of Full Speed Ahead: how to make variable data PDF files that won’t slow your digital press, a new guide offering advice to anyone with  a stake in variable data printing including graphic designers, print buyers, composition developers and users.

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What causes banding in inkjet? (And the smart software solution to fix it.)

Banding, or non-uniformity, is a common problem in inkjet printing that can often result in print production downtime and loss of revenue. In this post, I’ll discuss the challenges printer OEMs and print service providers face when trying to reduce banding and provide an insight into the work we’ve been doing at Global Graphics Software to remove banding and streaking artifacts from the print output, enhancing print quality and raising productivity.

What causes banding in inkjet?

Inkjet printheads produce variable density output both across an individual printhead (known as the inkjet ‘smile’) and when comparing output from one printhead with another. The output from a printhead can also change with time, as the printhead wears or ages. Additionally, the overlapping stitch area between printheads in a single-pass printer, or between overlapping passes in a multi-pass printer, can also cause density variations. Such variable density becomes visible in the printed output as ‘banding’ and ‘stripes’, and means that it is not possible for print providers to digitally print jobs with certain image features (such as flat areas or gradients), or that they must sell the lower quality output produced at a significant discount.

Why is uniformity in inkjet a challenge?

Fixing banding or streaking in inkjet is not without its challenges:

  1. In the printer design phase, the use of interlacing in the printing process can be effective at reducing banding and improving uniformity, but significantly impacts the speed and/or cost of the printer. This approach is especially undesirable in single-pass systems, where the only option to interlace is by doubling the quantity, and hence cost, of printheads in the printer.
  2. Currently most OEMs attempt to correct uniformity issues with hardware solutions such as drive voltage tuning, but these give only limited improvement and are slow, complex and costly to implement. Most printheads have only limited voltage adjustment for banks of many nozzles together, or even the entire printhead as a whole, and do not allow adjustment of drive voltage for individual nozzles – such adjustment does not have the granularity necessary to really eliminate banding. Additionally, adjusting drive voltage to balance output density (drop volume), is undesirable as this is likely to negatively impact drop velocity, printing reliability (jetting stability) and even printhead lifetime. As the printer performance changes over time, and when printheads are replaced, service and support engineers must spend a significant amount of time onsite re-making these complex adjustments to achieve quality that is, at best, a compromise.

A solution in software

Global Graphics Software has been working with printer OEMs and print service providers to significantly enhance the quality of their inkjet output, one such company being Ellerhold AG, a leading poster printing house and press manufacturer in Germany.

Ellerhold wanted to enhance the printing quality of it’s large-format posters. Specifically, the printheads on its digital printing machine showed variation in printed density both between the heads and across each head, which produced clearly visible bands within some types of printed output.

Together with Ellerhold we were able to enhance the quality of the printed output using our ScreenPro™ screening engine with PrintFlat™ technology. ScreenPro is a very fast and efficient multi-level screening engine that mitigates artifacts such as banding or streaking and mottling from the inkjet print process and can be used in any print workflow, including Adobe®, Caldera, Esko, EFI and Sofha, with any combination of inks, substrates, printheads and electronics. In ScreenPro every nozzle can be addressed separately on any head/electronics to achieve very fine granularity. The PrintFlat technology adjusts the density within ScreenPro to produce uniform density across a print bar, thereby optimizing print quality.

The project brought many technical challenges: As it was a multi-pass process we needed to efficiently capture repeating density variations across the entire print area in an unbiased way. We carried out tests, analyzed the scanned prints and created a PrintFlat calibration workflow for the press designed to compensate for the non-uniformity in output across the print bar. The team also used a variant of Global Graphics Software’s Advanced Inkjet Screens™, available with ScreenPro and the Harlequin RIP®, which they adapted specially for scanning-head systems. These proved very effective.

You can watch the short case study film here:

PrintFlat technology provided the ideal solution, giving smooth, uniform tints and accurate tone reproduction via a simple ‘fingerprint’ calibration of the screening process, where the density compensation is then built into the screen halftone definition. This means that the PrintFlat calibration is applied during the screening process at runtime and enhances the quality of your output without any compromise on speed. The PrintFlat approach addresses every individual nozzle, has no negative effect on other printing parameters, and allows drive voltage to be used to maximize printing stability and reliability instead.

A valuable additional benefit is in increasing overall productivity. Achieving higher quality with fewer print passes allows for greater use of faster print modes. Jobs that require 4-pass quality can be printed in 2-pass mode with PrintFlat.

The process can be automated for closed-loop correction and, unlike correction by adjustment of voltages, there is no effect on jetting stability or head lifetime, nor ink pressure and timing/drop speed variation.

PrintFlat can increase the added value of your service engineers’ visits, producing a much higher quality result in less time. Alternatively, the print service provider can operate the PrintFlat calibration process to maximize their output quality themselves.

Sunflower web image before PrintFlat is applied Sunflower web image after PrintFlat is applied.Before and after images illustrating how effective PrintFlat technology is at improving print uniformity.

 

For more information about PrintFlat technology visit: https://www.globalgraphics.com/technologies/printflat

For further reading about the causes of banding and streaking in inkjet output see our related blog posts:

  1. Streaks and Banding: Measuring macro uniformity in the context of optimization processes for inkjet printing

  2. Where is screening performed in the workflow

About the author

Jimmy Fox, Inkjet Printing Technologist, Global Graphics Software
Jimmy Fox, Inkjet Printing Technologist, Global Graphics Software

Jimmy Fox is an inkjet printing technologist with 25 years’ experience of developing inkjet printers, inks and applications.

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What’s the best effective photographic image resolution for your variable data print jobs?

It goes without saying that the final quality of your printed piece is paramount. But when speed and time constraints are also critical, what can you do to ensure your files fly through the press and still reward you with the quality you expect? Optimizing the images in the piece is a good place to start, but if you’re creating a job with variable data, where there are thousands of pages to print, each with a different image, how do you know what a sensible effective resolution is for those images that will ensure your PDF file doesn’t trip up the print production workflow?

In his latest guide, Full Speed Ahead, how to make variable data PDF files that won’t slow your digital press, Martin Bailey, CTO at Global Graphics Software, advises not to ask the print workflow to do more work than necessary if that doesn’t change the look of the printed result. Images are commonly re-used within a VDP job, so being able to process each image only once and then re-use the result many times can significantly increase the throughput of the digital front end. On the other hand, some images are personal to every recipient and must therefore be processed for every single recipient, slowing the workflow down.

Martin offers the following tips for setting appropriate effective photographic image resolutions:

  1. Aim for 300 ppi, however the most appropriate image resolution for digital presses varies, depending on printing heads, media and screening used.
  2. Bear in mind image content; soft and dreamy images can be sometimes placed at a lower resolution.
  3. Don’t use a higher effective image resolution for photographic images than the output resolution as this is often not productive. The example in Fig 1 below illustrates how easy it is to use an image at several times the required resolution:

The same 12-megapixel image at 3 different sizes

Fig 1: The same 12-megapixel (4000 x 3000 px) image placed on the page at three different sizes. Source: Full Speed Ahead, how to make variable data PDF files that won’t slow your digital press.

When an image is placed onto a page the original resolution of that image is largely irrelevant; what matters is how many pixels there are per inch on the final printed page. As an example, if you have a photograph from a 12 MP compact camera it’ll probably be approximately 3000 pixels by 4000 pixels. If that’s placed on the page as 3 inches by 4 inches (7.5 x 10cm) the effective resolution is about 1000ppi (4000/4). That would usually be about three times as much as you need in each dimension.

A variety of tools are available for optimizing image resolution, and some composition tools can also do this automatically. To find out more about the best effective resolution for your images, and to pick up more tips for optimizing your images for variable data printing, download the guide:

Full Speed Ahead: how to make variable data PDF files that won't slow your digital press edited by Global Graphics Software

Full Speed Ahead – how to make variable data PDF files that won’t slow your digital press.

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Carry out complex tasks for your print workflow easily with Mako SDK

If you’re into code, then you’ll enjoy watching the recording of our recent webinar, Sharpen the saw: a live coding demo using Mako™.

Mako is a versatile SDK for building fast, scalable solutions for your print workflow. Its unique document object model uses Mako’s C++ and C# APIs to control color, fonts, text, images, vector content, metadata and more, combining precision with performance.

In the session, principal engineer Andy Cardy uses coding in C++ and C# to show you three complex tasks that you can easily achieve with Mako:

  • PDF rendering
  • Using Mako in Cloud-ready frameworks
  • Analyzing and editing with the Mako Document Object Model

Look out for more sessions like this over the coming months.

Watch it here:

For more information about Mako, please visit globalgraphics.com/mako

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How do I choose the right PC specification for my digital press workflow?

When planning the implementation of your first or next digital press, the PC specification you choose to run your software workflow will play an important part in the data rates you will be able to achieve. Assuming you are not bottlenecked by disk drive performance due to requiring intermediate disk accesses, you can generally expect data rates to rise with the computational power of your PC.

It might therefore make sense to review the PassMark scores for a range of CPUs within your budget and make your choice based on that, but this alone won’t be enough to tell you whether you’ll be able to drive your printer at full rated speed. Similarly, you may already have an existing PC system in mind but need to know if it will be powerful enough for your new requirements.

Ideally, you could set up an evaluation system to run some typical print jobs to get a definitive answer, but this could be costly and labor-intensive, especially if this is your first digital press.

It’s for this reason we created Direct Benchmark™: an analysis tool that exercises Harlequin Direct™, our ultra-high data rate RIPping and screening solution, with your choice of press configuration and print jobs, stepping through a tuning cycle to obtain a series of data rates and line speeds that can be achieved.

There are two main ways Direct Benchmark can help you: firstly, if you have an existing PC system to run on, you can install Direct Benchmark and gather your own results; secondly, you could base your decision on a database of Direct Benchmark results we are gathering here at Global Graphics Software from running a variety of jobs on a range of PC specifications.

Running Direct Benchmark yourself

Whilst a real Harlequin Direct system would be connected to printhead electronics and driving your press directly, the Harlequin Direct invoked by Direct Benchmark doesn’t require this connection. This makes it very quick and easy to install and start gathering performance numbers. The screenshot below shows the settings you can use to reflect your printer configuration and define the print jobs to benchmark.

During benchmarking, you will be presented with a screen showing statistics for each run and a real-time graph of data rate at the bottom, and then you will be able to export the results at the end. If you would like to see Direct Benchmark in action, you can view a short demo here:

Using the Direct Benchmark database

If you aren’t in a position to run Direct Benchmark yourself, we are in the process of gathering results for a range of press configurations and print jobs, running on a variety of PC hardware specifications. This is being conducted in conjunction with Proactive Technologies, who are providing access to some of the machines we’re using. Whilst it is too early to draw any conclusions or share our results at this stage, if you have some typical print jobs and a press configuration in mind, please get in touch with me, ian.bolton@globalgraphics.com, because we may be able to generate the results for you.

For more information about Direct, please visit globalgraphics.com/direct

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About the author:

Ian Bolton, Product Manager, Direct
Ian Bolton, Product Manager – Direct

Ian has over 15 years’ experience in industry as a software engineer focusing on high performance. With a passion for problem-solving, Ian’s role as product manager for the Direct range gives him the opportunity to work with printer OEMs and break down any new technology barriers that may be preventing them from reaching their digital printer’s full potential.

 

Why does optimization of VDP jobs matter?

Would you fill your brand-new Ferrari with cheap and inferior fuel? It’s a question posed by Martin Bailey in his new guide: ‘Full Speed Ahead – how to make variable data PDF files that won’t slow your digital press’. It’s an analogy he uses to explain the importance of putting well-constructed PDF files through your DFE so that they don’t disrupt the printing process and the DFE runs as efficiently as possible. 

Here are Martin’s recommendations to help you avoid making jobs that delay the printing process, so you can be assured that you’ll meet your print deadline reliably and achieve your printing goals effectively:

If you’re printing work that doesn’t make use of variable data on a digital press, you’re probably producing short runs. If you weren’t, you’d be more likely to choose an offset or flexo press instead. But “short runs” very rarely means a single copy.

Let’s assume that you’re printing, for example, 50 copies of a series of booklets, or of an imposed form of labels. In this case the DFE on your digital press only needs to RIP each PDF page once.

To continue the example, let’s assume that you’re printing on a press that can produce 100 pages per minute (or the equivalent area for labels etc.). If all your jobs are 50 copies long, you therefore need to RIP jobs at only two pages per minute (100ppm/50 copies). Once a job is fully RIPped and the copies are running on press you have plenty of time to get the next job prepared before the current one clears the press.

But VDP jobs place additional demands on the processing power available in a DFE because most pages are different to every other page and must therefore each be RIPped separately. If you’re printing at 100 pages per minute the DFE must RIP at 100 pages per minute; fifty times faster than it needed to process for fifty copies of a static job.

Each minor inefficiency in a VDP job will often only add between a few milliseconds and a second or two to the processing of each page, but those times need to be multiplied up by the number of pages in the job. An individual delay of half a second on every page of a 10,000-page job adds up to around an hour and a half for the whole job. For a really big job of a million pages it only takes an extra tenth of a second per page to add 24 hours to the total processing time.

If you’re printing at 120ppm the DFE must process each page in an average of half a second or less to keep up with the press. The fastest continuous feed inkjet presses at the time of writing are capable of printing an area equivalent to over 13,000 pages per minute, which means each page must be processed in just over 4ms. It doesn’t take much of a slow-down to start impacting throughput.

If you’re involved in this kind of calculation you may find the digital press data rate calculator at https://blog.globalgraphics.com/tag/data-rate/ useful:

Global Graphics Software’s digital press data rate calculator.
Global Graphics Software’s digital press data rate calculator.

This extra load has led DFE builders to develop a variety of optimizations. Most of these work by reducing the amount of data that must be RIPped. But even with those optimizations a complex VDP job typically requires significantly more processing power than a ‘static’ job where every copy is the same.

The amount of processing required to prepare a PDF file for print in a DFE can vary hugely without affecting the visual appearance of the printed result, depending on how it is constructed.

Poorly constructed PDF files can therefore impact a print service provider in one or both of two ways:

  • Output is not achieved at engine speed, reducing return on investment (ROI) because fewer jobs can be produced per shift. In extreme cases when printing on a continuous feed (web-fed) press a failure to deliver rasters for printing fast enough can also lead to media wastage and may confuse in-line or near-line finishing.
  • In order to compensate for jobs that take longer to process in the DFE, press vendors often provide more hardware to expand the processing capability, increasing the bill of materials, and therefore the capital cost of the DFE.

Once the press is installed and running the production manager will usually calculate and tune their understanding of how many jobs of what type can be printed in a shift. Customer services representatives work to ensure that customer expectations are set appropriately, and the company falls into a regular pattern. Most jobs are quoted on an acceptable turn-round time and delivered on schedule.

Depending on how many presses the print site has, and how they are connected to one or more DFEs this may lead to a press sitting idle, waiting for pages to print. It may also delay other jobs in the queue or mean that they must be moved to a different press. Moving jobs at the last minute may not be easy if the presses available are not identical. Different presses may require different print streams or imposition and there may be limitations on stock availability, etc.

Many jobs have tight deadlines on delivery schedules; they may need to be ready for a specific time, with penalties for late delivery, or the potential for reduced return for the marketing department behind a direct mail campaign. Brand owners may be ordering labels or cartons on a just in time (JIT) plan, and there may be consequences for late delivery ranging from an annoyed customer to penalty clauses being invoked.

Those problems for the print service provider percolate upstream to brand owners and other groups commissioning digital print. Producing an inefficiently constructed PDF file will increase the risk that your job will not be delivered by the expected time.

You shouldn’t take these recommendations as suggesting that the DFE on any press is inadequate. Think of it as the equivalent of a suggestion that you should not fill your brand-new Ferrari with cheap and inferior fuel!

 

Full Speed Ahead: how to make variable data PDF files that won't slow your digital press edited by Global Graphics Software

The above is an excerpt from Full Speed Ahead: how to make variable data PDF files that won’t slow your digital press. The guide is designed to help you avoid making jobs that disrupt and delay the printing process, increasing the probability of everyone involved in delivering the printed piece; hitting their deadlines reliably and achieving their goals effectively.

DOWNLOAD THE FREE FULL GUIDE HERE: https://bit.ly/fsa-pdf

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About the author:

Martin Bailey, CTO, Global Graphics Software
Martin Bailey, CTO, Global Graphics Software

Martin Bailey first joined what has now become Global Graphics Software in the early nineties, and has worked in customer support, development and product management for the Harlequin RIP as well as becoming the company’s Chief Technology Officer. During that time he’s also been actively involved in a number of print-related standards activities, including chairing CIP4, CGATS and the ISO PDF/X committee. He’s currently the primary UK expert to the ISO committees maintaining and developing PDF and PDF/VT.

 

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How to accurately calculate the ink costs for your digital press

There are many costs that can impact your profitability when running a production digital press, from power consumption to the substrate you’re printing on. One of the most variable costs is ink consumption, which often varies from job to job and therefore can be difficult to estimate. As you might expect, the content to be printed is the key determining factor, but you also need to consider the resolution, screening method, drop sizes and choice of colorants. This can bring quite a challenge for a press shop when quoting for a job, especially if the client is open to hearing a range of options.

Even with a static job that might be suitable for a test print run to get a cost that can be multiplied for the number of copies, it’s still not ideal to have to spend any time or other resources using the actual press. It’s much better to be able to get an accurate ink cost estimate away from the press, which is where our Job Cost Estimator comes in. It’s available as part of our Direct™ software range as well as our Harlequin Host Renderer™ and ScreenPro™ products. It uses the same setup that drives your printer, calculating a very accurate estimate of the ink cost for a specific job. Self-contained, it doesn’t require any connection to your printer, which makes it ideal when you want to give a job cost indication away from the print shop.

The screenshot shows a calculation performed using our Job Cost Estimator for a 1200x1200 dpi version of our two-page Direct brochure, screened with 4-drop pearl.

The screenshot above shows a calculation performed using our Job Cost Estimator for a 1200×1200 dpi version of our two-page Direct brochure, screened with 4-drop pearl. Under Cost Per Page, this is the average cost per page per colorant based on the two pages that were analyzed, with a final row showing the total (All). This is then multiplied by the total pages and the number of copies to get the Cost Per Job for each row.

Obviously, no costs can be determined without knowing how much the inks cost per liter, so you can set these within the application. Similarly, you will need to configure your printhead(s) to specify how many picoliters of ink are used per drop size.

As you can see from the left image above, we have assigned a different printhead for Black called Budget_PrintHead, which will have fewer picoliters per drop size than the Default_PrintHead shown on the right, to represent a possible response to a hypothetical jump in the price of black ink.

The Job Cost Estimator has been designed to be extensible, so it would be possible in future to incorporate other costs, such as paper, or factor in ink used periodically for nozzle refreshing, for example.

If you’d like to know more about the Job Cost Estimator, watch my short demonstration here:

For more information visit the Direct pages on our website: globalgraphics.com/direct

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About the author:

Ian Bolton, Product Manager, Direct
Ian Bolton, Product Manager – Direct

Ian has over 15 years’ experience in industry as a software engineer focusing on high performance. With a passion for problem-solving, Ian’s role as product manager for the Direct range gives him the opportunity to work with printer OEMs and break down any new technology barriers that may be preventing them from reaching their digital printer’s full potential.